In 2024, Wink founder Umbreen Sheikh wanted to elevate her brand with cleaner positioning, more sophisticated messaging and a full-funnel marketing revamp.

Our initial project morphed into a brand and marketing retainer during which we ran a photo shoot, redesigned the website, launched Meta and Google ads, developed new retail creative, developed new emails for Klaviyo and more.

Photography: Kait Ebinger

Web & Graphic Design: Amanda Jaquin